Why is the Letgo Clone app important for your business?

Introduction

Let us go the "Letgo" way! Are you confused about why we said that?

Today, you need an excellent app to make it big in the world of the consumer-to-consumer marketplace. And when we say an app, we mean one that can withstand the test of time and has the capability of becoming people's favorite app for buying and selling products.

Keeping that in mind and the marketplace around which businesses revolve, one app that has proven its mettle is the Letgo app! 

Letgo has around 20 million monthly active users and has seen 100 million downloads.

As a result, those venturing into this field can consider opting for a Letgo clone app to keep the risks of not being a perfect cut-out at bay!

Are you curious why getting a Letgo clone app is beneficial for your business? If yes, read the blog to know why!

What is Letgo?

Letgo was a company that was launched in 2015. It provided people with a website and an app that let them buy and sell products and chat locally. Let us see its other details below:

1. Type of Business: Private
2. Type of site: Online classifieds
3. Available in: Turkish, English, Brazilian, Czech, Spanish, Italian, Portuguese, Croatian, Swedish, and Norwegian.
4. Founded: January 2015
5. Headquarters: Barcelona and New York City
6. Successors: OfferUp in North America
7. Industry: App, Marketplace
8. Founders: Enrique Linares, Jordi Castello and Alec Oxenford

Native clients on Android and iOS

What has Letgo done so far?

Before we see why a Letgo clone is an elixir for your business, let us look at its achievements.

Doing so will justify why imitating it is worthwhile!

1. The Letgo app has mediated transactions worth 23 billion dollars so far!
2. It has enjoyed around 175 million dollars of investor backing.
3. Currently, the Letgo app enjoys 20 million monthly active users.
4. When talking about chat messages, the said platform has witnessed the exchange of 1 billion plus messages.
5. The app has earned 100 million downloads to date.

Why is a Letgo clone app significant for your business?

Here we throw light on the significance of a Letgo clone for entrepreneurs like you!

Scalability

Apps like Letgo provide room for scalability; you can always add more features and functionalities to your app according to the latest trends. As a result, new entrepreneurs can focus on launching an app with basic functionalities, and when their app picks up speed, they can scale it by adding more and more features accordingly.

Marketing Activities

Word-of-mouth spreads information about such apps rapidly, and so does the marketplace community. It means you can make use of your present user base and social media platforms to promote your Letgo clone app.

As a result, you will not need to spend bucks on marketing and advertising your product.

Increased Customer Base

It is apparent that marketplaces like Letgo offer numerous benefits to sellers and buyers. The platform provides shoppers with an abundance of choices in terms of different sellers, along with lower prices.

And for sellers, the said platform gives them an influx of interested buyers who can shop at their stores.

As a result, both types of users gravitate to marketplaces like Letgo, giving your business a boost!

Revenue 

Marketplaces like Letgo, OfferUp, and eBay, earn money with the help of the same monetization plan. That is, they make use of ways such as transaction fees, seller charges, subscription plans, etc.

Since we have read that a Letgo Clone app benefits you in matters of revenue, too, let us see what the revenue model of Letgo-like marketplaces is.

What is the revenue model of a Letgo clone?

It is necessary to wrap your head around the revenue model of Letgo before launching a marketplace like it. Let us have a look at the same below:

Featured listings and advertisements

Often sellers are eager to sell their items immediately or at a reasonable price. In this case, they can opt for the featured listing facility to find relevant buyers. And when they do so, they pay fees to the app owner/ platform provider.

Also, you can allow third parties to run their advertisements on your platform and ask for a fixed amount of fee.

Thus, setting up such a marketplace helps you earn money in this way.

Subscription Fees

There are a few functionalities and features that apps like Letgo provide to users at additional charges. You can also do so by letting sellers get their "classifieds" to appear at the top. More premium features like this also exist, which you can use to your advantage as in asking users for fees by offering them other exclusive features.

Transaction fees

Every consumer-to-consumer marketplace uses this approach to earn money. Here you charge a fee from buyers to facilitate a smooth exchange of services and goods on the platform. The fee extracted is known as the Transaction fee.

You can set a fixed amount as transaction fees or decide on a particular percentage you would like to keep for every exchange amount.

Seller fees

Seller fees and transaction fees are alike, with the only distinction being that it is sellers who pay them. Basically, it is a commission that the platform owner charges sellers for providing them with a platform. 

You can set a fixed amount of fees or keep a fixed percentage of every transaction occurring on the Letgo Clone app.

How did Letgo manage to become famous?

Becoming a popular marketplace amongst the masses requires sheer hard work, and Letgo managed to do so! 

Let us have a look at what helped it become one of the most popular apps of this era below!

• The app just requires a person to take a picture of their commodity and upload it to the platform to get shoppers for it!
• It decided to target millennials as its users since they belong to the mobile-dependent section of our society.
• The said platform enables real-time communication between a seller and a buyer in the form of chats. They no longer depend on descriptive texts, emails, or calls!
• Letgo provides seamless browsing, chatting, and searching experience.
• The app also employs a piece of software that recognizes pictures to categorize them. Categorizing them in such a way makes product listing much simpler.

What are the features of a Letgo Clone App?

Marketplace platforms such as eBay, OfferUp, Letgo, and Carousell have a few features in common. Before you launch one such app, it is wise to go through the list of standard features. 

It is done to ensure that you do not accidentally exclude any feature. Let us have a look at a few features of a Letgo Clone App below:

1. Multiple signups and log in
2. Review and rating
3. Advanced Filter
4. Buy now option
5. Google Ad-sense
6. Dynamic themes
7. Featured apps
8. Report and block a user
9. Multiple languages and currency
10. Post Sharing
11. Report users
12. Geo-based Product Search
13. List unlimited products
14. Product category
15. Filter Favorites
16. Instant notifications
17. Posting and managing ads
18. Analytics

What factors affect the cost of developing an app like Letgo?

App development entails spending money on resources. Although there is no way to arrive at an exact value of app development expenditure purely by guessing, coming up with a rough value is feasible. For that, you must know the following things:

1. The experience of your chosen developers matters a lot in deciding the app development cost.
2. App designing.
3. The type of app technology you want to use also affects the price of app development.
4. The complexity of your Letgo clone app.
5. Language integration
6. Your app's features and functionalities.

Who are Letgo's rivals?

Venturing into a field without knowing your rivals is reckless. Therefore, knowing with whom you will be competing for the audience is mandatory.

A few of your competitors are as follows:

1. Carousell
2. eBay
3. OfferUp
4. Facebook Marketplace
5. Craigslist
6. Letgo (Obviously, since you are getting a Letgo clone!)

Conclusion

Have you now understood why we said Let us go "the Letgo" way at the start? Owning such a marketplace helps you reap benefits in the form of seller, transaction, and subscription fees!

Apart from the financial aspect, a Letgo clone app lets you reach many users (sellers and buyers) from around the globe.

However, you can only enjoy these perks when your app is par excellence and oozes convenience. And the only way you can ensure is by going to the right app development team!

Those looking for a reputed and seasoned app development company can consider contacting AppsRhino.

AppsRhino is an experienced app development company backed by several professional coders, user interface and user experience developers, and testers. They have put immense effort into grooming to meet our client's expectations.

Contact AppsRhino today to get started and take the world of the consumer-to-consumer marketplace by storm!